Dillon Bass - West Coast Cooler
West Coast Cooler loves local style
West Coast Cooler FASHIONWEEK is a calendar highlight of style-savvy sorts throughout Northern Ireland. We've always been into fashion, but we know style isn't limited to the runway. So we decided to show off some of the best street style in the run up to West Coast Cooler FASHIONWEEK S/S 2015.
We hunted down off the hook looks and showed real girls wearing real fashion in our outdoor and online campaign. We encouraged our fans to show us their style, rewarding them with West Coast Cooler and tickets to Fashionweek. Proving that West Coast Cooler is behind local fashion; whether that's Northern Irish designers, stylists and retailers on the runway or fabulous fashionistas that just know how to put an outfit together.